As I was reading the University of Southern California's counselor newsletter I was struck by their tagline: A college isn't a trophy. It's a match. Such wise words! As you continue to help your child explore their college options, please help them research past the brand. They will be much happier at a college that is a good match for them. There's much more to a school than the name. Individual programs within schools may have a very different ranking than the overall college. Things like location, campus life, extra-curricular activities, internship opportunities, and research facilities can play a huge role in making the right match. As our seniors begin to make their choices they need to learn as much as they can about each school.
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